5 Ways to Manage Customer Expectations

Consumers construct their expectations based on their price for your products, customer reviews and feedback, and their previous interactions with other brands. But customer expectations are never stagnant. They change over time based on the goals and needs of the hour. Different situations will call for different actions, and your customer support team must be […]

What Turns Customers into Raving Fans?

Getting new clients is great, but real growth comes from repeat clients. Return clients spend 33% more per purchase than new customers. Repeat customers are also 77% more likely to recommend your company to their colleagues, friends, and family, driving additional revenue. It’s crucial because 92% of consumers now trust personal recommendations more than paid marketing when making purchasing decisions.  To […]