With the social media market growing by about 34.1% in the next five years, platforms such as Pinterest and Instagram have taken the industry by storm. The concept behind the platform is extremely simple. Users “Save” images to virtual “boards” according to a theme or purpose. Each image takes you to the original web page where it was discovered. Users of the platform are able to collaborate on boards with others and “like” and “repin” boards that creators have developed. Pinterest’s subscriber base is almost 80% female and they have uniquely targeted a red-hot demographic: twenty- and thirty- year women. While Pinterest has always had a share of the social media market, many B2C retailers, such as Whole Foods and Nordstrom, are using the platform to roll out retail clothing and recipes.
After just a few simple steps, you can stay up-to-date with the hottest trends on Pinterest and share them with friends and family. As demoed in our How to Use the Interest Series: How to Use Pinterest, here is our step by step process to help all you social media enthusiasts navigate Pinterest and stay connected.
To begin, head over to google and type in pinterest.com in the URL bar.
To remain constantly updated on hot topics and new images on Pinterest, download the mobile app available on both Android and IOS. And there you have it! You know exactly how to stay connected with brands and friends.
Want to learn more tips and tricks? Check out the rest of our How to Use the Internet Series. This Youtube series of short video demonstrations are designed to teach users various online skills through visual storytelling, like creating GIFs, how to embed an image in email, and more. Whether you are an office worker that needs help with Slack or you’re teaching your parents about their new Android Phone, we’ve got you covered!