Talking with Chris Koehler, CMO of Box on Customer Loyalty and Remote Work

Joe Martin

What does the modern workplace look like with the shift to more remote work?

“The modern workplace is a hybrid of remote and collaborative HQ space” Said Chris Koehler, CMO of box. “Also, with this shift we probably connect 2-3x more than before without any work travel.”

On this episode of The DNA of An Experience, Chris Koehler, CMO of box talks creating a customer experience through marketing to keep customers loyal in a crisis as well as his take on the modern workplace. 

What we talked about 

  • What does the modern workplace look like to you?
  • The trend was moving toward remote anyway, but how have the current conditions helped accelerate that?
  • How can asynch video from a tool like CloudApp and real time video from a tool like Zoom help with remote work?
  • What are some tips you have learned as a leader during this moment with your team and customers?
  • With new remote playbooks in hand, what does the new normal look like?

To listen to the audio of the podcast go here 

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