The modern marketer and brand is quick, nimble, and focused on customer oriented content and interactions. Leaders need to be willing and able to adapt and alter approaches to take advantage of the future.
So how can a brand or marketer help influence customer loyalty and investment?
On this episode of The DNA of An Experience, Karen Budell VP of Brand at SurveyMonkey talks about her life at Google, moving to SurveyMonkey a few weeks before a global pandemic, and how marketing has shifted to community and product.
What we talked about
To listen to the audio visit our podcasts page