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Call-to-Action Button

Make the most of CloudApp with an adaptable button. Link a help article, close deals with a sales link, and more – because now, you can add a clickable action to any drop.

Improve the Customer Experience with a Clear Call-to-Action

Encourage users to perform desired actions with the help of a clickable button. With a clean, compelling design, the CTA box can be added to your content to drive engagement and guide users interaction. Call-to-action buttons can entice users to learn more and explore more content. Who doesn’t love clicking a big colorful button? Download CloudApp to create a completely customizable call-to-action button that plays on the curiosity of viewers.

Increase KPI’s with Decreased User Friction

Your viewers shouldn’t have to go out of their way to perform a desired action. A clickable button is a clear and intriguing invite that’s tough for users to turn down. A call-to-action button is a fantastic way to encourage viewers to interact with your content. By deepening engagement and guiding users to perform specific actions, you can boost your success rates.

Build Brand and Relationships with Customizable Features

Not only is this feature available at the click of a button, but we support you in maintaining and building your personalized affect! As such, we’ve built in features to empower you to incorporate your branding elements into the build of the button.

Reach Users on the Go with Mobile Functionality

The call-to-action button feature works on mobile devices too, so none of your viewers will be left out. Buttons are especially enticing for those using a mobile device with a touch screen.

What can you do with the Call-To-Action Button?

The following are just a couple of the potential use cases for the new call-to-action button.

Product

“Training/support”

Link to articles on how to complete a task or get the most out of a feature in your product.

“See Our Roadmap”

Connect your companies’ product roadmap to any drop so customers can see what to expect next.

Product

“Download Here”

Link to articles on how to complete a task or get the most out of a feature in your product.

“Upgrade Now”

Encourage customers to upgrade with a simple click of a button.

“Start My Free Trial”

Invite prospective customers to try out your product with a free trial.

Customer Support

“Talk with a Live Agent”

Client struggling to utilize your product, even after an explanatory video? Add in this CTA to allow them to directly reach out following viewing your drop.

“Contact Us”

What if it turns out the user is experiencing a product glitch? Allow them to submit a ticket or send an email at the click of a button.

Sales

“Schedule a Meeting”

Attach a Calendly link to allow your viewers to take the next step in the conversion path.

“Book a Demo”

Further engagement with potential clients by allowing them to book a time to demo the product.

“Learn More”

Erase funnel friction as you incorporate sales resources in a link in your drop.

CloudApp

Over 4 million people use CloudApp's
screen recording software.

Work faster.

Introducing CloudApp’s Newest Feature

Since the creation of CloudApp, we have made great strides to empower our users to communicate efficiently and effectively without the constraint of physical proximity. We’ve been working hard to update and maintain our screenshot, annotation, screen recorder, and gif-making features in order to best serve. Just a month ago, we released our iOS app, allowing you to take CloudApp to the streets.

Today, we are thrilled to prove ourselves as leaders in visual communication as we announce our newest CloudApp feature: the Call-to-Action Button. (Think: the B2B version of Instagram’s “Swipe Up.”)

What is a Call-to-Action (CTA) Button?

Simply put, a call-to-action (CTA) button is a highlighted link that invites the viewer to engage in a specific action. A call-to-action button looks like this:

Essentially there are three elements to a call-to-action button: (1) the text invitation, (2) the destination URL, and (3) the button itself. For more information on what you can do with a call-to-action button, view the blog post here.

Drive Conversion with Our New Call-to-Action Feature

With our new call-to-action feature, you’ll have the opportunity to decrease user friction, optimize your content, and increase retention. Try out the call-to-action button today!

Simplify Drops for Synergized User Experience:

Now, you can make your viewer’s desired action as easy as a click of a button. Add any link to your drop with an aesthetically pleasing CTA box.

Increase KPIs with Decreased User Friction

Now that your viewer’s desired action is as easy as the click of a button, see your success grow!

Build Brand and Relationships with Customizable Features

Not only is this feature available at the click of a button, but we support you in maintaining and building your personalized affect! As such, we’ve built in features to empower you to incorporate your branding elements into the build of the button.

Reach Users on the Go with Mobile Functionality

Not only is this feature available at the click of a button, but we support you in maintaining and building your personalized affect! As such, we’ve built in features to empower you to incorporate your branding elements into the build of the button.

CloudApp Mobile Functionality of CTA Button Screenshot

What can I do with the Call-To-Action Button?

The following are just a couple of the potential use cases for the new call-to-action button.

Product

“Access the Tutorial”

Link to articles on how to complete a task or get the most out of a feature in your product

“See Our Roadmap”

Link to the companies’ product roadmap so customers can see what to expect next.

Marketing

“Download Here”

Send a CloudApp link featuring a simple visualization of a product update with a download call-to-action .

“Upgrade Now”

Trying to close a deal with a new customer? Send a compelling video with a call-to-action that connects them to a checkout flow.

“Start My Free Trial”

Allow your lead to transition directly from an introductory drop to an instant trial subscription!

Customer Support

“Talk with a Live Agent”

Client struggling to utilize your product, even after an explanatory video? Add in this CTA to allow them to directly reach out following viewing your drop.

“Contact Us”

What if it turns out the user is experiencing a product glitch? Allow them to submit a ticket or send an email at the click of a button.

Sales

“Schedule a Meeting”

Attach a Calendly link to allow your viewers to take the next step in the conversion path.

“Book a Demo”

Further engagement with potential clients by allowing them to book a time to demo the product.

“Learn More”

Erase funnel friction as you incorporate sales resources in a link in your drop.

How Do I Access this Feature?

Following these steps to get started today!

  1. Open getcloudapp.com on your web browser
  2. Login to your account (or create an account if relevant!)
  3. Select the drop you want to complement with the Call-to-Action button (or upload one first if you haven’t yet!)
Add a CTA to CloudApp Screen Recording GIF

  1. Click on “Add Custom Action” in the bottom right corner
Update CTA in CloudApp Screen Recording GIF
  1. Edit away! You can adapt your button to exactly the way you want it to look! It’s easy to do, too, with the Custom Action Sidebar, as shown below.
Edit CTA in CloudApp Screen Recording GIF

We hope you enjoy this new feature as much as we enjoy serving you! Thank you for being a part of the CloudApp fam.

Napoleon Dynamite Sweet GIF

*Call-to-action is now available to all users of CloudApp with a subscription license (Pro, Team, Enterprise). It is not currently supported for those with custom domains, but will be soon.