Countless studies tell us that the human brain processes images 60,000 times faster than plain text. That's A LOT faster. Why not take advantage of this fact and become a productivity machine? The eight video recording software mentioned below will help you communicate quicker, increasing the amount of work you can get done on any given day.
Sound interesting? Then keep reading. In this post we'll explain what kind of video recording software we're talking about and the eight best options you should consider adding to your technology stack immediately.
The Purpose of Video Recording Software
The video recording software we'll be talking about in this blog post is NOT the kind you would use to record and edit a Hollywood blockbuster, or even a silly home movie. You won't find Adobe Premiere or Final Cut Pro on this list.
Instead, we've rounded up the top eight software tools that will allow you to record video of your computer screen. These kinds of programs can be extremely useful to business professionals and boost both productivity and efficiency by giving users the ability to easily share everything they see on their computer screens. The most common uses of video recording software are to demonstrate tasks, troubleshoot problems, and craft intuitive tutorials.
The Top 8 Pieces of Video Recording Software
The following eight pieces of video recording software have been carefully selected. You'll find both paid and free tools, but each is well designed and would be a worthy addition to your business software suite. Let's dive in!
Let's start with our absolute favorite video recording software, CloudApp. Are we biased? Sure, but a quick look at the facts and we have no doubt you'll agree that CloudApp is an amazing tool!
CloudApp is an all-in-one visual sharing platform that allows users to record, host and share videos and GIFs with incredible efficiency. Once your screen, or yourself via your computer's webcam, has been recorded, it's easy to edit the visual via the annotation feature. Add your own drawings, arrows, emojis, and more to better communicate your thoughts and ideas.
Our cloud-based software also comes with distribution features via easy to share links that include optional password protection and expiration dates. And we can't forget about the analytics either! Quickly see who has viewed your content and enable real-time notifications when your links have been opened.
CloudApp packs in a lot of features, but fortunately, all this functionality won't cost your business an arm and a leg. Plans including premium features start at just $9 a month, though our entry-level plan is free-forever and allows you to begin sharing videos, GIFs, and screenshots immediately. Become more productive and save up to 56 hours a week with CloudApp.
SnagIt is a popular video recording software that is specially designed to help users make amazing step-by-step instruction videos and how-to guides. If that will be your main goal when using this kind of tool, then you may find this app is exactly what you're looking for. In a nutshell, SnagIt gives you the ability to capture a video of your computer screen or, using your webcam, a video of yourself, and share the result with whomever you wish.
One of SnagIt's most useful features is "Favorites", which will allow you to add each of your favorite tools inside the app to one specific tab and keep them together. This is a valuable, time-saving feature that will keep you from constantly digging through multiple menus to find what you need. A license to use this tool costs $49.95 and can be installed on up to two different computers.
When it comes to free video recording software, you'd be hard pressed to find a better tool than ShareX. This app makes it incredibly simple to capture a video of your screen with just one (configurable) click.
One great feature included with ShareX is the ability to record just a portion of your computer screen when needed. Perhaps you don't want your entire screen visible in the video you plan to record and share. No problem, simply select the area you wish to record in ShareX and only capture that space in your video.
Once a video is recorded, users are able to edit it, though the editing features aren't as extensive as other apps on this list. But for a free tool, the functionality is impressive and perfect for those on an incredibly tight budget, or who only need basic video recording features.
4. Debut Video Capture
Debut Video Capture (DVC) is a powerful and free (for personal use only) video recording software that can be used for a variety of purposes. For example, DVC can be used to capture video of your computer screen as you work, which is great for explaining processes.
But this app also allows video to be recorded from external devices, such as a high-end video recorder or network IP camera (surveillance camera). This is a unique and useful feature for those looking to record higher quality videos than their webcam can provide, or those who need to set up a security system at their place of business.
While the interface is unattractive and dated, the functionality of this app is great and the reason why it secured a place on our list. It should be noted, however, that use of this tool for non-personal related reasons requires purchase. The price is $60.
Apple user? Then consider using, ScreenFlow, an intuitive, Mac only video recording software. This app has many of the standard screen recording features we've talked about in this article already, like GIF creation and annotation abilities.
But there are two features we especially like about ScreenFlow:
- This app allows users to record the screens of the iOS devices. Looking to demonstrate how to use a specific mobile app? Simply connect your iPhone or iPad to your computer, ensure the device is recognized, and click "record iOS device".
- ScreenFlow gives its users access to a stock media library of over half a million media clips that can be used in their own videos. This include visual clips, background music and more. Just find what you need and drag it into the ScreenFlow timeline.
When your video is done, save time and export it directly to YouTube, Wistia, Facebook, DropBox or Google Drive.
Does ScreenFlow sound intriguing? You can buy the program for $129. It should be noted that the media library is an additional cost and will run you $60 a year. Premium support is also not included in the price of the software and goes for $39 a year.
We just gave you a Mac-only application, how about a Windows video recording software next? GoPlay is a screen recording app that allows users to easily create high-definition videos, quickly edit them, and then export the final product to social media at the click of a button.
Some might find the picture in picture (PIP) option especially useful. This feature will let you record both your computer screen and yourself (via a webcam) at the same time. Once your video has been created, editing options include trimming, cropping and various filters.
Finally, we should mention the captioning feature. Add subtitles to every video so that the information you're sharing is never lost or misinterpreted.
GoPlay is geared towards the YouTube and other social media markets, but if you use a Windows computer, there's no reason why this app can't also be used for more traditional business video projects. Prices start at $4.90 a month.
Camtasia is known for being very easy to use. It combines screen recording features with more traditional video editing options (much like ScreenFlow and GoPlay mentioned earlier) to give its users a comprehensive video recording software suite.
A typical workflow using this app would look something like this:
- First, record your screen. You can choose to capture the entire thing or just part of it, whatever suits your video needs best.
- Second, edit your footage. Cut out sections; combine multiple takes into one seamless shot; and add in external videos, images, and powerpoint slides as you see fit.
- Third, add effects and give your video a professional, polished feel. Effects include annotations, titles, and more.
As you can see, working with Camtasia is a straightforward process. And while this app doesn't have as many screen recording features as other tools on this list, or the editing options of a full featured video editing software, it strikes a good middle ground between the two.
For those looking for basic screen recording functionality and a few higher-end video editing options, Camtasia is a good bet and can be had for $249.
Finally, we have Screencastify, a unique option because this tool is actually a Google Chrome extension rather than a stand-alone app. It's perfect for those using the Chrome web browser and looking for a basic video recording software — especially if they're on a tight budget.
Screencastify gives users a few different options when recording. Do you want to capture your entire desktop, one specific browser tab, or yourself via a webcam? Each option is available. In fact, you can record your screen and yourself at the same time and embed the webcam webcam feed in the screen recording.
Finished recordings can be edited with annotations, mouse highlights (so viewers always know what you're clicking on), and cropped and trimmed to perfection.
When it comes to cheap video capture software, Screencastify is a solid option at only $24 a year. Can't justify the price tag? Use the app for free, just know that you'll be restricted to 10 minute videos, won't be able to create more than 50 videos a month, and every video you make will have the Screencastify watermark.
The Right Video Recording Software For You
If you're hoping to become more productive in 2019, any of the video recording software mentioned in this blog post will help you reach that goal. Visual communication is the way of the future and, in our humble opinion, is a worthy investment for just about every business.
So jump on it! Try a few of the listed apps (listed again below for your convenience) and choose your favorite. Then use it and crush your business goals. Happy video recording!
Learn more about how CloudApp's screen recording software can make you more productive here.