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Michael Roberts

Michael Roberts is the Head of Marketing Automation at CloudApp and has focused experience implementing marketing solutions that fuel revenue growth.

6 Ways to Save Money on Customer Support

There are many ways to help companies save money on customer support. However, not all of these strategies are good for business. Some methods can reduce service quality, eventually costing

10 Ways CloudApp Improves Efficiency

Aditya Maheshwari notes, “Curious people challenge the status quo and figure out newer, more efficient ways to work.” Time is a limited resource, and it’s up to you to use it

5 Ways Support Teams Can Use Video Messaging in 2022

Video messaging has become incredibly popular in recent years. It’s not surprising. There are so many benefits to this form of communication, speed and clarity chief among them. Has your

7 Ways to Retain New Customers

Often, companies view customer retention as a metric, losing sight of what’s important: their customers. Keeping current customers can indeed affect your revenue positively—research shows that improving customer retention rates by

3 Threats to Customer Satisfaction (And 3 Solutions)

Customer satisfaction affects your company’s revenue significantly. Conversely, low levels of customer satisfaction mean your customer retention rates are also low. Research by Esteban Kolsky found that only one out of

10 Best Google Phone Shortcuts in 2022

Shortcuts are some of tech’s best treasures. Nothing is more satisfying than finding quick ways to get stuff done on your Google phone. Google loves sneaking shortcuts and time-savers into

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